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Beginner3 min readFundamental Analysis and Financial Statements · 1/15

What Is Fundamental Analysis?

A share is a piece of a real business that sells, spends, and earns or loses money. Fundamental analysis means looking at the business first, then asking whether the price the market puts on it makes sense.

What you will learn

  • Know exactly what fundamental analysis looks for.
  • Tell it apart from technical analysis without ranking one above the other.
  • See why the price can stay far from your estimate of the company's value for a long time.
The lesson as a short video · 24 seconds · Watch on YouTube
In this lesson

The idea in one sentence

Fundamental analysis tries to answer one question: given its current business, cash and debt, roughly what could this company be worth? Once you have an estimate, you compare it with the price the market trades the share at.

A fundamental analyst reads the financial statements, looks at the sector the company works in, and at economic conditions that may affect it, such as interest rates, inflation and the exchange rate. The focus is not what the share does tomorrow but what the business itself is doing.

Fundamental and technical: two different questions

Technical analysis studies price moves and volume on the chart. Fundamental analysis looks inside the company. They are not rivals; each answers a different question, and many people use both.

Fundamental analysis Looks at the business
  • Revenue and profit
  • Debt and cash
  • Sector and competition
What is this business worth?
Technical analysis Looks at price action
  • The chart
  • Volume
  • Trend and levels
How is the price moving?
Each approach asks a different question about the same share.

A worked example

ExampleAn invented company, "Al Wadi Foods", has 100 million shares priced at EGP 9.30. So the market values the whole company at 100 × 9.30 = 930 million. Last year it made a net profit of EGP 93 million. Someone studies the business and estimates it is worth about 1,300 million. That means the price is below their estimate; it does not mean the price has to rise.
Your estimate of value1,300 M
Market value930 M
The gap may be your mistake, something the market sees that you do not, or a gap that closes over time. None of these is guaranteed.
The gap between your estimate and the price is a question, not an answer.

Its limits

An estimate rests on assumptions about the future, and assumptions can be wrong. The price can also stay far from the estimate for months or years, because the market is moved by other things too: liquidity, investor mood and news. So fundamental analysis is a tool for understanding, not a promise of an outcome.

Watch outA low share price does not mean cheap, and a high one does not mean expensive. What decides that is the price compared with the company's profit, assets and cash, not the number alone.

The next lessons in this path read the financial statements one by one and compute the ratios that summarize them. We start with the three financial statements and how they connect.

Look at a real company

Open any stock page, look at data such as net profit and share count, and try computing the market value yourself.

Check yourself

1. A company has 50 million shares at EGP 12. What is its market value?

50 million × 12 = EGP 600 million.

2. Your estimate of a company's value is above its market price. What does that mean?

The gap may be your error or something the market sees, and nothing guarantees it closes.

Summary

  • Fundamental analysis looks at the business: its profit, debt, cash and sector.
  • It gives an estimate of value to compare with the price, built on assumptions that can be wrong.
  • The price can stay away from the estimate for a long time, and no outcome is guaranteed.

Related terms

Related lessons

Educational content only, not investment advice. Companies and figures in the examples are invented for illustration.